We turn what held you back into what moves you.
The bad knee, the twelve hour shifts, the newborn who still isn't sleeping, the desk you sit at nine hours a day, the gym that always felt like it was for someone else, the twenty years of stop and start. None of it has to change first. What changes is the moment you decide it does not get to make the call anymore.
Fitness Should Fit Your Life, Not The Other Way Around
We care more about the other 165 hours of your week than the three you spend with us.
That's really the whole idea. The session matters, but your sleep, your meals, the stress you're carrying, and whether you can actually get back in on Thursday matter more. So the plan gets built around your life instead of asking your life to make room for it. Same whether we're seeing you in Georgetown or you're checking in from four states away.
Our Core Values
Personalization
No two bodies or lives are the same, so no two plans should be either.
Real Accountability
We notice, we check in, and we push, because we're genuinely invested.
Sustainable Progress
We build habits that outlast motivation and compound for years.
Relentless Standards
Going Berserk means showing up fully, and we hold that line with you.
The People Behind The Plan
Logan
Head Coach & Founder
Builds custom training and nutrition systems that clients actually stick to, and specializes in strength, body composition, and coaching around the constraints of real life.
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Izabel
Coach
Focused on nutrition that flexes around your household and lifestyle, plus the daily accountability that turns good weeks into lasting change.
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